In today's modern world citizen now turened into netizen with their smartphone and computer.Back in 90's TV channel is major video streaming serice with dish and antenna.But slowly in India Tv channels viewership are fadeaway.It also due to Trai new rules announced in 2019. The people of india pay for channel but still they slow ads in between tv shows,it hurts a lot and censorship is major negative.So people now slowly shift to OTT platforms, Let's find out what are top 5 ott platfom in india .
TOP 5 OTT PLATFORMS
- NETFLIX
- AMAZON PRIME VIDEO
- HOTSTAR
- ZEE5
- AIRTEL XSTREAM
NETFLIX
Netflix is an american OTT service company which entered india back in 2016. In 2019 Netflix gained more members.Netflix has been called out by some media organizations and competitors for only rarely and selectively releasing its ratings and viewer numbers. A week after its release, Netflix claimed that it had the biggest seven-day viewing record of any of its original films at over 45 million viewers, but did not provide data to validate it.
In June 2019, Netflix claimed that 30,869,863 accounts watched the Adam Sandler- and Jennifer Aniston-starring Netflix original film Murder Mystery, despite it being critically panned, making it the biggest "opening weekend" for a Netflix original film. If the film had been in theaters it would have made the equivalent of $556 million based on a $9 ticket price. Critics cast doubt that this number of people would have watched the film given that it would have made the film more popular than the finale of Game of Thrones.
PRICE: Starts form Rs.199 per month to Rs.799 per month. You can check out full plans here
AMAZON PRIME VIDEO
Amazon prime video launched in india on dec 14 th 2016. Apart from netflix orginals ,prime video tv shows and Amazon orginals focused on Religional content. A users who signup with prime mebership will also get Amazon prime delivery,prime music and prime reading.
The highest number of uploads on the YouTube channel of Amazon Prime in 2019 belonged to the category of TV Shows and Web Series with a 77.66% share. The views and engagement of the same content stood at 80.72% and 96.92% respectively. The numbers are higher than that of Netflix. Between originals and regular content, the platform skimmed higher on the originals with a 75% upload share in 2019.
PRICE: Rs.129 per month to Rs.999 per Year
HOTSTAR
Hotstar is owned by star india which is owned by Disney is the most watched OTT platform india.It gets fame by streaming cricket mainly india.In 2019 WC 19 ind vs nz concurrent viewership over 22 millon recorded.Now Hotstar producing it's original webseries.
tar India officially launched Hotstar in February 2014 after fifteen months of development, coinciding with the upcoming 2015 Indian Premier League (for which Star had recently acquired the streaming rights). The ad-supported service initially featured a library of over 35,000 hours of content in seven regional languages, as well as live streaming coverage of sports such as [cricket] (on a tape delay of several minutes), football, and kabaddi. Star CEO Sanjay Gupta felt that there "[weren't] many platforms available to Indian consumers offering high-quality, curated content besides, say, YouTube", and explained that the service would appeal most prominently to the growing young adult demographic, and feature "very targeted" advertising. He estimated that by 2020, the service could account for nearly a quarter of Star's annual revenue
PRICE: VIP: Rs. 365 per year
PRICE: PREMIUM: Rs. 999 per year
ZEE5
ZEE5 is an Indian video on demand website run by Essel Group via its subsidiary Zee Entertainment Enterprises Limited (ZEEL). It was launched in India on 14 February 2018 with content in 12 languages. ZEE5 mobile app is available on Web, Android, iOS, Smart TVs, among other devices.
The platform also provided the first Tamil web series in 2018 with the title America Mappillai.In the same year, the platform also introduced another web series titles, Kallachirippu which was produced by popular filmmaker Karthik Subbaraj
The platform also provided the first Tamil web series in 2018 with the title America Mappillai.In the same year, the platform also introduced another web series titles, Kallachirippu which was produced by popular filmmaker Karthik Subbaraj
PRICE: Rs. 99 per month to 499 per month language pack
AIRTEL XSTREAM
Airtel Tv aka Airtel Xstream which didnot produce any orginal content but they offer orginal from other OTT platform like zee5,shareit,erosnows ,altbaji and hugama play
PRICE: FREE for Airtel users for unlimted packs
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